SEO Offers Credibility and Trust to Your Audience
One of the great things about WordPress is that it’s so search engine optimization (SEO) friendly.
But as with all things SEO there’s always room for improvement. In this guide we’ll look at the best SEO plugins for WordPress and how to get the most out of them.
All in one SEO
The original SEO plugin for WordPress, and it still has plenty of fans. It offers support for a huge range of things including Google AMP, Google Analytics and Schema.org markup. (Along with everything else you’d expect such as XML site map generation.)
Now if this seems a bit technical, don’t worry – the plugin’s creator says that beginners don’t have to worry about tinkering with things as the plugin starts working automatically once installed.
More advanced users, on the other hand, will be able to fine-tune things to their liking by making the most of the options available.
Yoast is one of the most popular WordPress plugins out there because it combines ease-of-use with helpful SEO insights.
It allows you to quickly and easily modify meta descriptions and page titles, as well as providing you with keyword and readability analysis of your blog posts.
The free version should be more than enough for beginner bloggers and small businesses, while the premium upgrade should be considered by established bloggers and larger companies.
Missing pages (404 errors) can really annoy website visitors, and too many of them may negatively impact your SEO.
But telling WordPress that a page is gone and where it should send visitors instead (called a 301 redirect) usually requires knowledge of Apache or Nginx and so is beyond the non-technical WordPress user.
That’s where the redirection plugin comes in. It tracks 404 errors and allows you to easily implement 301 redirects.
A very useful plugin for larger, older WordPress sites that have changed over the years.
Open Site Explorer
Developed by Moz, this free tool allows you to check data for any domain name. You can see who is linking to that domain and what anchor texts they are using. Apart from that, Open Site Explorer offers a wealth of information like top pages, linking domains, which pages are linked on your site, etc.
This tool is free, but has daily search limits for each person.
To unlock the full power, you would need a Moz Pro Subscription which also gets you access to their other tools as well.
Broken Link Checker
Broken links can not only create bad experience for your users, but they can also affect your site’s SEO. If you have been running a blog for sometime, then you should check your site from time to time for broken links and fix them.
Always install and setup a caching plugin on your WordPress site. We recommend using W3 Total Cache or WP Super Cache